This group of artisans named their collective Yoo' kua’a in honor of their community. Before being called San Juan Colorado, this small community on the Oaxacan coast used the name in their original language, Yoo' kua’a, which means "place where vines abound." The collective consists of 15 artisans who design and create textiles using the backstrap loom technique. This technique involves stretching the threads of the fabric with wooden sticks, tying one end to an immobile object (such as a tree) and the other end to the weaver's waist. In addition to creating the fabric, the artisans embroider brocade patterns onto the pieces using threads dyed with natural dyes, such as nanche bark, guava leaves, Brazilwood, cochineal, or indigo.